- Posted by jfarrar on July 8, 2008
Let me just start out by saying that today is a great day because of this contest. The reason for this cannot be better illustrated then by going to one of my first blogs on the site here. If you don't have time to read that I'll give you a quick rundown:
Broadsoft didn't used to have an easy way for any third-party developer to work with their platform.
No longer is this the case which is why I'm very happy.
I had already said that I think it makes complete sense to allow third-party developers to build against your platform. Granted we haven't seen the greatest success with sites like Facebook or MySpace and their third party developer network. However, before I get attacked for the blasphemy that I just spoke, things ARE getting better. Don't get me wrong there are plenty of good applications on Facebook and MySpace. However, by opening up your platform you do have to watch for the bad applications.
There surely are obstacles to launching an open platform, from the logistics to the legal to the implementation. However, regardless of all of these things Broadsoft has done it and done it well. Their platform is open to any developer who registers and requests a sandbox account. Additionally, there is now added incentive for the developer.
Here's the thing making applications is fun once you finish them, even fun while you are developing them. I'm definitely going to enter a few applications into the contest. I mean who doesn't want cash for what they do. Not only, do you get cash though, you get to be at Broadsoft's annual event called Connections. I've never been to it, but from what I have heard it's a blast. Additionally, it's a great way to network and show you product to potential buyers (carriers, customers etc).
In the short period that I've used Broadsoft Xtended I have been approached by several large service providers. Don't forget that Broadsoft's platform is in places like Cox, Verizon, Sprint; or as they put it:
"BroadSoft provides VoIP applications to 7 of the top 10 and 13 of the top 25 largest carriers worldwide, as measured by recent annual revenue, including Korea Telecom, KPN, SingTel, Sprint, Telefonica de Espana, Telstra, T-Systems, and Verizon"
Additionally, you (developers) don't have to know VoIP or telephony to benefit from this opportunity. Now granted, knowing some terms and how things work is important, but don't worry all of that information is accessible here.
You have until September 2nd, so get to it. Additionally, if you need any help post a question to forums on developer.broadsoft.com. The forums are very active and there are alot of knowledgeable Broadsoft engineers and developers on them answering questions real quick. I'm always interested in a cool web app, so I am looking forward to see what comes of this.
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